Reasons to believe
100%
of the impressions will be associated with physician-level data (PLD).
PLD
is mapped to each impression/business rule message served.
Treatment Perspectives® EHR Formulary Coverage
Ensures your most up-to-date formulary coverage data is communicated to target HCPs in the EHR at the point of prescription.
What is it?
The Treatment Perspectives EHR Formulary coverage solution provides highly targeted message content delivered within an HCP’s workflow to alert them of your brand’s formulary status relevant to their practice. Working with your formulary data partner, we will develop modular coverage messaging personalized for the HCP’s geography or practice. Messages are then served up in the EHR and triggered by business rules based on real-time data such as ICD-10, NDC, or CPT codes.
When to use
- Accessibility: Ensure your formulary information is communicated at the point of care.
- Alleviating the Financial Burden: Ensure misperceptions of patient access are addressed at point of prescription.
Metrics and proof points
New to Brand Prescriptions
NBRX written first time by that physician to that patient in the past 30 days, filled and attributed to the campaign.
Total Prescriptions
TRX new + refills written in the EHR, filled and attributed to the campaign.
New or Returning Prescribers
HCPs that haven’t written the drug for at least 90 days.
How is it delivered?
The targeted formulary message is delivered to the HCP at the most relevant point within the EHR.
Nonpersonal Drivers
- EHR content
Put our omni know-how to work for you.
Relevate Health is ready to help your brand demystify omnichannel marketing and reach your HCPs with unprecedented personalization and precision.
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