Differentiate your mechanism of action (MOA) and mechanism of disease (MOD) story with our interactive MOA platform. The platform instills a deep, enduring understanding of a product’s MOA/MOD—multiplying engagement time and recall across every channel. These games challenge HCPs to master a breadth of nuanced pathways, bringing the biochemistry of complex or unfamiliar MOA/MOD to life and deepening their understanding of therapies. They immerse players in a highly visual sandbox, giving them complete control of the interactions of millions of particles.